Broadcast2 World
Want the power to deliver your message to your audience precisely and concisely all while keeping them entertained and invested?
Explainer videos might just be what you’re looking for!
As a matter of fact, visual content is consumed 60,000 times faster than textual content.
It is also possible to get 66% qualified leads yearly with the help of explainer videos.
But an ideal script is a crucial aspect every B2B should use for bringing their ideas to life.
Today, we’re gonna be having a look at 20 amazing explainer video script examples and ideas.
20 Best Explainer Video Script Examples1. The “Problem-Solution” Approach
This is a classic one and has often been used by marketers to create product videos, brand videos, etc.
According to the “Problem-Solution” approach, first of all, you must pose a problem in front of the audience.
Explaining that problem in detail is necessary and also including some facts or stats can increase the credibility of your explainer video.
After explaining how this problem can affect them in their daily lives,
providing the viewers with an appropriate solution to this problem comes next which happens to be your product or service.
Finally, after some further elaboration on the solution the call to action (CTA) must be stated.
Some important things to note here are that keeping both the problem and solution as realistic as possible is necessary to establish a good rapport between you and your audience.
Also, the transitions between problem, expansion, solution, and CTA must be smooth and shouldn’t feel out of place.
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