Ever since its launch, the applications of Generative AI have been growing at an unprecedented rate. From creating personalized marketing contents to assisting academicians in research, Generative AI has been a great assistant across various fields. In the last couple of years, we also saw several startups investing heavily in this AI trend and focusing on developing innovative, generative AI products that could create highly creative texts, images, and even video content.
Well, the impact of Generative AI is real, and organizations realize its contribution to creating more efficient and more productive businesses. According to McKinsey, the adoption rate of Generative AI in 2024 has reached an all-time high of 65%.
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